Welcome to ABK Makeup & Hair -Founded by UK-based makeup artist and hairstylist Alice Boxall-Knowles, ABK Makeup & Hair has become a trusted name for clients seeking premium bridal, commercial, editorial, and VIP styling services since 2014.

Alice’s journey began with a passion for creativity, honed through a background in photography at Portsmouth University, and her early experiences working in salons, including her mother’s, from the young age of 12. After completing her training at The Academy of Freelance Makeup in Soho, she transformed her love for beauty into a thriving brand, now backed by a talented team of 40 handpicked artists. Each member of the ABK team embodies Alice's dedication to enhancing natural beauty, ensuring clients feel empowered, confident, and camera-ready for any occasion.

Renowned for her signature soft glam and dewy looks, Alice’s work doesn’t just stop at enhancing beauty; it’s about creating an uplifting and positive experience. Her infectious personality and creative vision bring energy to every project, from editorial shoots and commercials to celebrity and VIP styling. With ABK, you’re not just in expert hands; you’re part of an experience tailored specifically to bring out the best version of yourself.

ABK’s impressive portfolio features collaborations with major brands and broadcast companies like Disney, Sky, ITV, MTV, Channel 4, Nike, Adidas, Levi’s, and H&M. Alice has worked with a prestigious list of VIP clients, including Vogue Williams, Sian Welby, HRH Prince Michael of Kent, Stephen Hawking, and more. Her bridal services, however, are a standout, offering a uniquely personalized experience for each bride. Through a series of consultations and trials, Alice works closely with the bride to craft a look that is entirely bespoke, ensuring she walks down the aisle feeling stunning and serene.

Discover what makes ABK Makeup & Hair a truly exceptional choice for your special event or shoot. Let Alice and her team transform your vision into reality with artistry, passion, and an unforgettable personal touch.